Advanced Skill Certificate in Customer Relationship Management for Small Business Owners

Tuesday, 26 August 2025 23:00:48

International applicants and their qualifications are accepted

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Overview

Overview

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Customer Relationship Management (CRM) is crucial for small business success. This Advanced Skill Certificate in Customer Relationship Management empowers small business owners like you.


Learn to implement effective CRM strategies. Master lead generation and sales conversion techniques. Improve customer satisfaction and retention.


This certificate program provides practical, actionable skills. You'll develop a strong understanding of CRM software and best practices. Boost your profitability and build lasting customer relationships.


This Customer Relationship Management program is designed for you. Enroll today and transform your business!

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Customer Relationship Management (CRM) skills are crucial for small business success. This Advanced Skill Certificate in Customer Relationship Management for Small Business Owners equips you with expert-level CRM strategies, transforming your customer interactions and boosting profitability. Learn to leverage powerful CRM software and techniques for lead generation, sales pipeline management, and customer retention. Boost your business growth and career prospects with this practical, hands-on course. Gain a competitive edge and build lasting customer relationships, leading to increased revenue and improved client satisfaction. Enroll now and unlock your business's full potential!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Understanding Customer Needs & Expectations
• CRM Software Selection & Implementation for Small Businesses
• Building Strong Customer Relationships (Relationship Marketing)
• Effective Communication Strategies in CRM
• Customer Segmentation & Targeted Marketing Campaigns
• Data Analysis & Reporting for Improved Customer Service
• Managing Customer Feedback & Complaints (Complaint Resolution)
• Measuring CRM Success & ROI (Return on Investment)
• Utilizing CRM for Sales Pipeline Management & Lead Generation
• Customer Retention Strategies and Loyalty Programs

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
Customer Relationship Manager (CRM) Specialist Develops and implements CRM strategies, manages customer databases, and improves customer satisfaction for small businesses. High demand in the UK.
Sales & CRM Executive Combines sales expertise with CRM knowledge to drive revenue growth and enhance customer relationships. Excellent career progression opportunities.
Marketing & CRM Analyst Analyzes customer data using CRM systems to inform marketing campaigns and improve customer segmentation. Strong analytical and data visualization skills required.
Client Success Manager (CSM) Focuses on customer retention and building strong long-term relationships. Critical for ensuring customer loyalty and repeat business.

Key facts about Advanced Skill Certificate in Customer Relationship Management for Small Business Owners

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An Advanced Skill Certificate in Customer Relationship Management (CRM) is designed to equip small business owners with the expertise to manage customer interactions effectively. This program focuses on practical application, enabling participants to build lasting relationships and improve customer loyalty.


Learning outcomes include mastering CRM software, implementing effective customer service strategies, analyzing customer data for informed decision-making, and developing targeted marketing campaigns. Participants will also learn best practices in communication, conflict resolution, and complaint handling within a CRM framework. This comprehensive approach ensures graduates are proficient in all aspects of customer relationship management.


The program typically runs for 8-12 weeks, offering a flexible learning schedule adaptable to busy entrepreneurs' needs. Online modules, interactive workshops, and real-world case studies are integrated to facilitate effective learning and skill development. The course material is regularly updated to reflect industry best practices and emerging technologies in customer relationship management software.


In today's competitive market, strong customer relationship management is crucial for small business success. This certificate provides highly relevant skills directly applicable to various industries, including retail, hospitality, service, and e-commerce. Graduates will gain a competitive advantage by demonstrating proficiency in CRM strategies and tools, leading to enhanced profitability and business growth. The program's focus on sales growth, lead management, and customer retention makes it exceptionally valuable.


Ultimately, this Advanced Skill Certificate in Customer Relationship Management empowers small business owners to foster stronger customer relationships, boost sales, and achieve sustainable business success. This program is designed for the modern entrepreneur seeking to optimize their CRM practices for improved business performance. The acquisition of valuable CRM skills directly translates into tangible ROI for the business.

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Why this course?

An Advanced Skill Certificate in Customer Relationship Management (CRM) is increasingly significant for UK small business owners. In today's competitive market, effective CRM is crucial for survival and growth. According to recent studies, 70% of UK small businesses struggle with customer retention, highlighting the need for improved CRM strategies. An advanced certificate equips owners with the skills to implement robust CRM systems, enhancing customer loyalty and driving revenue. This translates to direct impact on profitability, as demonstrated by a separate study showing that businesses with effective CRM see a 27% increase in average order value. The ability to utilize CRM software and analytics effectively, as taught in these advanced programs, allows for personalized customer experiences and targeted marketing, leading to a significant competitive advantage.

Metric Percentage
Businesses Struggling with Retention 70%
Increase in Average Order Value with Effective CRM 27%

Who should enrol in Advanced Skill Certificate in Customer Relationship Management for Small Business Owners?

Ideal Audience for Advanced Skill Certificate in Customer Relationship Management (CRM) Description
Small Business Owners Are you a small business owner in the UK struggling to manage customer interactions effectively? This CRM certificate empowers you with advanced strategies to improve customer retention, boost sales, and streamline your operations. Over 5.5 million small businesses operate in the UK, many facing challenges with efficient customer relationship management. This course is tailored to you.
Entrepreneurs Are you an entrepreneur looking to scale your business with improved customer service and data-driven decision-making? This course provides the advanced CRM skills needed to foster strong customer loyalty and optimize your marketing efforts. Learn advanced techniques for customer segmentation and targeted campaigns.
Marketing & Sales Professionals in SMEs Do you want to take your marketing and sales performance to the next level? This advanced CRM certification helps you leverage data analytics for better customer insights, enabling personalized communication and improved lead generation and conversion rates. Understand and apply best practices for efficient CRM software implementation.