Global Certificate Course in Media Planning for Film and TV

Thursday, 11 September 2025 15:20:44

International applicants and their qualifications are accepted

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Overview

Overview

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Global Certificate Course in Media Planning for Film and TV equips you with essential skills in media strategy and audience targeting.


This course is perfect for aspiring film and TV professionals. It covers advertising, digital marketing, and campaign management.


Learn to develop effective media plans and budget allocation. Master research methodologies and data analysis. The Global Certificate Course in Media Planning for Film and TV is your pathway to success.


Enroll now and transform your career in film and television media planning. Explore the curriculum today!

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Media Planning for Film and TV is a global certificate course designed to catapult your career. This intensive program equips you with the strategic skills to excel in advertising sales and media buying. Learn cutting-edge techniques in audience targeting, campaign management, and budget allocation for film and television projects. Gain practical experience through case studies and real-world simulations. Boost your resume and unlock exciting career prospects in the dynamic media industry. This Global Certificate Course is your key to unlocking success in film and TV media planning.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Media Landscape Analysis: Understanding the evolving film and TV media landscape, including traditional and digital platforms.
• **Media Planning Strategies for Film & TV:** Developing effective media strategies across various channels, encompassing budget allocation and target audience reach.
• Audience Research & Segmentation: Identifying and analyzing target audiences for film and TV projects, using quantitative and qualitative research methods.
• Campaign Development & Implementation: Creating comprehensive media campaigns, including scheduling, buying, and monitoring.
• Digital Media Planning for Film & TV: Utilizing digital platforms (social media, streaming services, etc.) for effective film and TV promotion.
• Measurement & Analytics: Tracking campaign performance using key metrics (impressions, reach, engagement, ROI) and drawing actionable insights.
• Legal and Ethical Considerations in Media Planning: Understanding copyright, privacy, and advertising regulations within the film and TV industry.
• Case Studies in Successful Media Campaigns: Analyzing successful film and TV media campaigns to identify best practices and effective strategies.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

UK Media Planning: Thriving Careers in Film & TV

The UK's Film and Television industry is booming, creating exciting opportunities for skilled Media Planners. This course equips you with the expertise to navigate this dynamic landscape.

Career Role Description
Media Planner (Film) Develop strategic media plans for film releases, maximizing audience reach and impact across diverse channels.
TV Media Strategist Craft innovative media strategies for television programs, optimizing campaigns for viewership and engagement.
Digital Media Buyer (Film & TV) Manage digital advertising campaigns for film and television productions, ensuring efficient budget allocation and performance tracking.
Senior Media Planner (Broadcast) Lead and mentor teams in developing comprehensive media plans for broadcast television, ensuring alignment with campaign goals.

Key facts about Global Certificate Course in Media Planning for Film and TV

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A Global Certificate Course in Media Planning for Film and TV equips you with the essential skills to navigate the complex world of media strategy in the entertainment industry. This intensive program focuses on developing practical, real-world applications for media planning across various platforms.


Learning outcomes include mastering media research methodologies, developing effective media strategies for film and television projects, understanding audience segmentation and targeting, and proficiently utilizing media buying and scheduling tools. You will also gain experience in campaign performance analysis and reporting.


The course duration typically ranges from several weeks to a few months, depending on the program's intensity and delivery method (online or in-person). This flexible format allows professionals to upskill or reskill while maintaining their current commitments.


The program's strong industry relevance is ensured through case studies featuring successful film and television campaigns, and often involves interaction with industry professionals who share their insights and expertise. Graduates are prepared for roles in media planning agencies, production companies, and broadcasting organizations, enhancing their career prospects significantly within the advertising and media landscape.


This Global Certificate Course in Media Planning for Film and TV provides a comprehensive understanding of advertising, television advertising, film marketing, and digital media. Successful completion demonstrates a strong grasp of media buying, campaign management, and strategic media planning techniques.


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Why this course?

A Global Certificate Course in Media Planning for Film and TV is increasingly significant in today's competitive UK market. The UK film and television industry is booming, with recent reports showing a substantial growth in production. This necessitates skilled media planners who can navigate complex distribution channels and target diverse audiences effectively. According to the BFI, the UK's film and high-end TV production sector contributed £6.3 billion to the UK economy in 2021. This growth demands professionals adept at strategic media planning, encompassing both traditional and digital platforms. A robust understanding of data analytics, audience segmentation, and campaign optimization is crucial.

Year Production Value (£ Billion)
2021 6.3
2022 (Projected) 7.0
2023 (Projected) 7.5

Who should enrol in Global Certificate Course in Media Planning for Film and TV?

Ideal Audience for the Global Certificate Course in Media Planning for Film and TV
This media planning course is perfect for aspiring and current media professionals seeking to advance their careers in the dynamic film and television industries. With over 100,000 people employed in the UK's film and television sector (source: BFI), competition is fierce. This certificate equips you with the essential media strategy and advertising skills needed to thrive. Are you a recent graduate looking to break into the industry, a marketing professional wanting to specialize in film and television, or perhaps a seasoned media planner looking to enhance your skillset with up-to-date media buying techniques? Then this course is designed for you. Master digital media, campaign management, and more to stand out in a competitive job market.