Graduate Certificate in Media Planning for Gaming Industry

Thursday, 11 September 2025 15:22:32

International applicants and their qualifications are accepted

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Overview

Overview

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Graduate Certificate in Media Planning for Gaming Industry: Master the art of reaching gamers.


This program equips you with essential skills in game marketing and media strategy. Learn data analytics, digital marketing, and social media marketing specifically for the gaming audience.


Designed for marketing professionals, game developers, and anyone passionate about the gaming industry, this Graduate Certificate in Media Planning for Gaming Industry provides practical, real-world applications.


Develop effective campaigns across multiple platforms. Gain a competitive edge. Elevate your career.


Explore the program today and discover how to become a leading gaming media planner!

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Media Planning for the Gaming Industry: Level up your career with our Graduate Certificate! Gain expert skills in game advertising, social media marketing, and influencer outreach. This intensive program equips you with data analytics and campaign management expertise, crucial for success in the booming esports and game development sectors. Develop strategic media plans for diverse gaming audiences. Launch your career in advertising, marketing, or publishing within the exciting world of gaming. Boost your earning potential and secure a competitive edge with our unique curriculum, featuring hands-on projects and industry guest speakers.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Game Industry Overview & Market Analysis
• Media Planning Fundamentals for Gaming
• Digital Marketing Strategies in Gaming (SEO, SEM, Social Media)
• Gaming Audience Segmentation & Targeting
• Data Analytics & Measurement in Gaming Media
• Influencer Marketing & Brand Partnerships in Gaming
• Mobile Game Marketing & Monetization
• Esports Marketing & Sponsorship
• Case Studies in Successful Gaming Media Campaigns
• Legal & Ethical Considerations in Gaming Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Graduate Certificate in Media Planning for Gaming: UK Job Market Insights

Career Role Description
Gaming Media Planner Develop and execute media strategies across digital and traditional channels for gaming clients. Focus on maximizing ROI and audience engagement.
Esports Marketing Specialist Manage marketing campaigns and sponsorships within the competitive gaming (Esports) sector, leveraging data-driven insights for effective reach.
Digital Media Buyer (Gaming Focus) Procure and manage digital advertising inventory across gaming platforms, optimizing campaigns for performance and cost-efficiency.
Gaming Influencer Marketing Manager Collaborate with gaming influencers to create engaging content and build brand awareness within the target audience, tracking key performance indicators (KPIs).
Social Media Manager (Gaming) Develop and implement social media strategies for gaming brands, monitoring trends and engaging with online communities.

Key facts about Graduate Certificate in Media Planning for Gaming Industry

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A Graduate Certificate in Media Planning for the Gaming Industry provides specialized training in developing and executing effective marketing strategies within the dynamic landscape of the gaming world. This program focuses on leveraging data-driven insights to reach target audiences across multiple platforms.


Learning outcomes for this certificate include mastering media strategy development, campaign management across various channels (including social media marketing, influencer marketing, and search engine optimization), and advanced analytics for performance measurement. Students will gain proficiency in utilizing gaming-specific media planning tools and techniques.


The duration of the Graduate Certificate in Media Planning for the Gaming Industry typically ranges from 9 to 12 months, depending on the institution and the chosen course load. The program is designed to be flexible, accommodating the schedules of working professionals.


This certificate program holds significant industry relevance. Graduates will be equipped with in-demand skills sought after by game developers, publishers, esports organizations, and marketing agencies specializing in the gaming sector. The curriculum is designed to address the unique challenges and opportunities of gaming media planning, ensuring graduates are prepared for immediate employment.


The program integrates crucial aspects of digital marketing, advertising, and market research, specifically tailored for the competitive gaming market. Successful completion demonstrates expertise in data analysis, budget allocation, and the creation of compelling marketing campaigns for games and related products.

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Why this course?

A Graduate Certificate in Media Planning is increasingly significant for the UK gaming industry. The UK games market is booming, with the UK Games Industry Association reporting a £7.4 billion revenue in 2022. This growth necessitates skilled professionals capable of navigating the complex landscape of digital marketing and media strategy within the gaming sector. Understanding user acquisition, retention, and monetization requires sophisticated media planning skills. The certificate equips graduates with in-depth knowledge of data analytics, campaign management, and performance measurement – all crucial for successful gaming marketing.

Media Channel UK Market Share (approx.)
Social Media 35%
Streaming Platforms 20%
Search Engine Marketing 25%
Influencer Marketing 20%

Who should enrol in Graduate Certificate in Media Planning for Gaming Industry?

Ideal Audience for a Graduate Certificate in Media Planning for the Gaming Industry
This Graduate Certificate in Media Planning is perfect for ambitious individuals already working in or aspiring to enter the dynamic UK gaming sector. With over 2,000 gaming companies and a growing market (source needed for UK stat), the demand for skilled media planners who understand the nuances of gaming marketing is high. Are you a marketing professional seeking to specialize in gaming advertising and digital media strategies? Or perhaps a game developer looking to enhance your marketing acumen? If you possess a Bachelor's degree and are keen to upskill in areas such as social media marketing, influencer marketing, and data analytics as they pertain to the gaming industry, this program is designed for you. This program will allow you to become a highly sought-after gaming media expert.